Hyundai India has announced that it has received an overwhelming response to the industry's first transactional chat-based medium - Hyundai Service on WhatsApp - with over 1.2 million customers. Launched in October 2019, Hyundai Service on WhatsApp was aimed towards strengthening Hyundai’s 360° digital & contact-less service experience. The contactless experience becomes far more important in the current COVID-19 environment where social interaction is being kept at minimum.
Commenting on the overwhelming response, Mr Tarun Garg, Director (Sales, Service & Marketing), Hyundai Motor India Ltd. said, “Hyundai has always been at the forefront of widening its purview of services and providing a wholesome experience to our valued customers. The remarkable response to our Whatsapp Service with over 1.2million strong customer base is a testimony of Hyundai’s impeccable service support and we stand committed to provide ‘Peace of Mind’ to the evolving needs of the New Age Indians. I’m glad to inform that the continuous trust and support of our patrons for brand Hyundai has helped us rank No.1 in JD Power Customer Service Index for 3 years consecutively. We look forward to keep creating more and more Brilliant Moments in the lives of our customers and set new service-related benchmarks.”
Hyundai Service on WhatsApp is an innovative approach to provide the right information to the customers in real-time. Using WhatsApp as a communication platform, the South Korean automaker provides updates to the customer during the entire vehicle service process. Prominent features like service reminders, service booking, in-service updates, invoice, online payment and feedback ensure a 360° digital and contactless service experience to customers. Additionally, customers can also chat directly with the trained agents to receive an instant customized response. The company has over 1300 workshops across India and has undertaken various initiatives like Hyundai Care App, Wonder Warranty, Door Step Advantage and much more.
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